How StackAdapt Uses AI to Automate Media Buying Workflows (IVY Studios, Performance & Omnichannel Ads) In this rerun episode of the Media Buying Podcast, Jim and Rob speak with Greg from StackAdapt, VP of Inventory Development, about how StackAdapt is using AI to improve agency workflows through automation, creative generation,…
In this episode of The Media Buying Podcast Rob and Jim unlock the future of media buying with Alex Weinberger, General Manager of Digital Out Of Home at Adroll. Dive deep into digital out of home advertising (DOOH), programmatic media buying, creative strategies, measurement, and the explosive growth of DOOH…
In this episode of the Media Buying Podcast your hosts Jim Banks and Rob Adler welcome industry leaders Amanda Faris and Sara Malo of LinkUnite - https://www.linkunite.live to unpack the biggest trends shaping the future of media buying and affiliate marketing events in 2026. They reflect on Affiliate Summit and…
Welcome to The Media Buying Podcast, where Jim Banks and Rob Adler bring you deep dives and candid conversations about today's digital advertising, affiliate marketing, and media buying landscape. In this episode, you’ll get actionable insights on: 🔹 Meta & Google Q3 Financials Get the inside scoop on Meta and…
Are you looking to transform your agency or in-house marketing team with cutting-edge programmatic advertising strategies? Curious how AI in media buying is changing the landscape for independent digital agencies? This episode dives deep with Mike Hauptman, founder of AdLib, as he shares actionable approaches for media buyers, ad tech…
Welcome to this episode of The Media Buying Podcast. Host Jim Banks sits down with industry veteran Bob Regular for an in-depth discussion on the evolution of media buying, the impact of AI on advertising, and the critical importance of clean supply paths in programmatic advertising. ⏰ Timestamps⏰ 00:00 –…
In this episode of the Media Buying Podcast we dive deep into insights from Affiliate Summit and Mailcon. They discuss the latest changes in the affiliate marketing industry, the impact of AI on media buying workflows, and the importance of effective email marketing strategies. The conversation touches on the benefits…
Are you leaving money on the table with your media buying strategy? In this episode of The Media Buying Podcast, hosts Jim Banks and Rob Adler are joined by Scott Shou, co-founder of Boardwalk Marketing, to dissect performance marketing’s most overlooked profit engines, recapture and decline traffic, multi-channel monetization, and…
Unlock the secrets of profitable media buying in this deep-dive episode of The Media Buying Podcast. 🎯 Join co-hosts Jim Banks and Robert Adler as they break down everything you need to know about call tracking platforms, hidden costs, affiliate lead optimization, and advanced media buying tactics for 2025 and…
Hosts Jim and Rob break down the strategies behind ad platform performance reports, quarterly earnings (10Q filings), and actionable media buying tactics that drive success in 2025’s digital landscape. Whether you manage paid ads for ecommerce, lead gen, or affiliate campaigns, this episode provides vital insight into understanding platform changes,…
Are you a digital marketer, affiliate media buyer, or agency pro looking to master the art of industry networking and maximize your ROI at conferences like Affiliate Summit, Mailcon, and Mailer Meetup? In this episode of The Media Buying Podcast, veterans Jim Banks and Rob Adler break down the REAL…
Jim Banks and Rob Adler unravel the complexities of seasonality in digital marketing, sharing proven strategies for weathering both the high and low cycles in paid traffic and affiliate offers. Discover how to future-proof your media buying with robust workload planning, strategic pivots, and by always having a backup buyer…
Are you a digital marketer, affiliate, or media buyer looking to maximize your results using the latest AI tools and strategies? Episode 2 of The Media Buying Podcast is packed with insights, real-world automation use cases, and the practical truth about AI’s impact on the advertising and affiliate landscape. 🔔…
Unlock the latest strategies, tools, and inside secrets driving results in the media buying landscape. In this premiere episode of The Media Buying Podcast, Jim Banks and co-host Rob Adler share their journeys from SEO experimentation and affiliate marketing to building sophisticated email and cross-channel media buying systems. Whether you're…
Learn more about the show and co-hosts by visiting https://www.mediabuyingpodcast.com