Top Networking Secrets From LinkUnite’s Exclusive Inner Circle
In this episode, the Media Buying Podcast hosts Jim Banks and Rob Adler welcome industry leaders Amanda Faris and Sara Malo of LinkUnite to unpack the biggest trends shaping the future of media buying and affiliate marketing events in 2026. The group reflects on Affiliate Summit and Lead Gen World, revealing how increased event costs, overlapping schedules, and a shift toward ROI-driven attendance are reshaping networking and business development. Key Takeaways Include: Event ROI & Atten…
How to Monetize Every Lead, Even Your Failing Campaigns
Jim Banks and Rob Adler unravel the complexities of seasonality in digital marketing , sharing proven strategies for weathering both the high and low cycles in paid traffic and affiliate offers. Discover how to future-proof your media buying with robust workload planning, strategic pivots, and by always having a backup buyer for your leads. They break down the crucial difference between targeting offers and targeting audiences , and why monetizing by demographic unlocks lucrative cross-sell …