Why Most Media Buyers FAIL - Secrets From Industry Legend
Welcome to another episode of The Media Buying Podcast. Today, Jim Banks sits down with industry veteran Bob Regular, a true pioneer who’s been navigating the digital world since the mid-90s. Together, they take a nostalgic y...
Expert Tips on AI, Data Management, and the Media Buying Revolution
In this episode of the Media Buying Podcast, we discuss various topics related to media buying, industry changes, and the impact of AI. Rob shares his recent experiences at Affiliate Summit and Mailcon, highlighting changes i...
Transform Your Dead Traffic Into Dollars With These Secrets
Are you leaving money on the table with your media buying strategy? In this episode of The Media Buying Podcast, hosts Jim Banks and Rob Adler are joined by Scott Shou, co-founder of Boardwalk Marketing, to dissect performanc...
The Real Reason Your Ad Campaign Is Failing (And How to Fix It!)
Are you spending more on your call tracking platform than you should?
Want to understand the real economics behind media buying, lead generation, and affiliate marketing in today’s landscape?
This episode is packed with tips, hard-won lessons, and top strategies you can implement right away to boost ROI and sidestep common pitfalls.
Key Insights in this Episode:
Understanding Call Tracking Platform Pricing: Get the inside scoop on major platforms like Phinex…
How AI Could Replace Your Ad Agency By 2026 – Are You Ready?
Unlock the secret world behind ad platform reports, attribution models, and performance optimization in this value-packed episode of The Media Buying Podcast. Jim and Rob pick apart the latest Alphabet/Google and upcoming Met...
Why Most Media Buyers FAIL (And How to Avoid It)
Are you a digital marketer, affiliate media buyer, or agency pro looking to master the art of industry networking and maximize your ROI at conferences like Affiliate Summit, Mailcon, and Mailer Meetup? In this episode of The ...
How to Monetize Every Lead, Even Your Failing Campaigns
Jim Banks and Rob Adler unravel the complexities of seasonality in digital marketing , sharing proven strategies for weathering both the high and low cycles in paid traffic and affiliate offers. Discover how to future-proof y...
Learn How Solo Affiliates Are Dominating Using AI
This week on The Media Buying Podcast , hosts Jim Banks and Rob Adler deliver a masterclass in leveraging artificial intelligence (AI) to streamline media buying, improve campaign efficiency, and empower affiliates, no matter...
Beyond Ad Spend - Optimizing Conversions and the Future of AI in Media Buying
Welcome to the premiere episode of The Media Buying Podcast.
Join hosts Jim Banks and Rob Adler as they kick things off with an in-depth conversation about their backgrounds in the digital marketing and media buying world.
Rob shares his journey, from tinkering with SEO and link building as a high schooler to running agencies, diving into email marketing, and eventually becoming Chief Revenue Officer at Boardwalk Marketing.
He peels back the curtain on everything fr…
Welcome to The Media Buying Podcast
The show for media buyers of any level. New episodes published weekly. Tips, tactics and strategies for media buying on Meta Ads, TikTok Ads, Google Ads, Programmatic Display, Native Ads and any other type of media buying you...